SEO Agency Dublin Top 10 Tips

SEO Agency Dublin Top 10 Tips

Ensuring your business is listed on Google’s first search page: Ten Top Tips from leading SEO Agency in Dublin

In 2019, for the first time, companies in Ireland spent more on digital marketing than they did on traditional promotional methods. In many respects, that shift makes perfect sense: whether you’re looking for a French restaurant or a new pair of training shoes, for a second hand car or a holiday destination, the first port of call is usually a Google search. Studies shows that the majority of people do not look beyond the first page of results, and also that many actively ignore links sponsored by Google AdWords. So how do you ensure that your business is listed on Google’s first page and is click friendly?

The answer is SEO (Search Engine Optimisation). And if you want the best SEO Agency in Dublin? The answer is New World Digital!

The expert and specialised team at New World Digital have a proven track record in SEO, and can guide you through the complex maze that is search engine optimisation. We have helped hundreds of large and small companies in Dublin, and our client base covers a huge variety of industry sectors. We work closely with our clients to understand their exact business needs, and help to deliver SEO solutions that are perfectly aligned with their goals.

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Website Design – E Movement

E Movement Website Design

The background

At E Movement, they have a simple goal: to make it easy and fun for people to get around. From Segways to E-Scooters and hoverboards, from E-Bikes to the latest Airwheel Mobility Wheelchairs, E Movement has the widest range of electric transportation solutions for customers across Ireland.

Digital Marketing Services provided

You can view the end result of our work at www.emovement.ie

Contact Us for an in-depth and no-obligation consultation on what exactly we can do for you in Website Design, SEO Services, and Digital Marketing campaigns.

Web Design – InsureMyHouse.ie

InsureMyHouse.ie Website Design

The background

InsureMyHouse.ie specialise in getting their customers low cost home insurance with great policy benefits. They will reduce your price, not your cover. Get an online quote in just minutes, to see how you can save up to 50% on quotes from others.

InsureMyHouse.ie are part of City Financial Marketing Group Ltd, an insurance broker regulated by The Central Bank of Ireland, and one of Ireland’s largest operators in the insurance field, with specialist arms for home insurance, van insurance, car insurance, travel insurance, and more.

Digital Marketing Services provided

You can view the finished website at www.insuremyhouse.ie

Contact Us for an in-depth and no-obligation consultation on what exactly we can do for you in Website Design, SEO Services, and Digital Marketing campaigns.

Website Design – Kilkenny Electrical Wholesale

Kilkenny Electrical Wholesale Website Design

The background

Kilkenny Electrical Wholesale is Kilkenny’s longest-established and leading independent supplier of electrical products in the south east of Ireland. They carry in excess of 5,000 electrical stock items, meaning they can meet most customers’ needs and demand off the shelf.

Kilkenny Electrical Wholesale is open to both Electrical Industry professionals and the general public. Their customer base includes trade, commercial and domestic clients.

Digital Marketing Services provided

You can view the finished website at www.kilkennyelectricalwholesale.ie

Contact Us for an in-depth and no-obligation consultation on what exactly we can do for you in Website Design, SEO Services, and Digital Marketing campaigns.

Web Design – HiJack Events

HiJack Events Website Design

The background

The talented team at Hijack Events has over 25 years experience in delivering amazing projects in Ireland and overseas. They have a well deserved reputation of organising state of the art events, like the showstopping performance of our LED Dancers at the 2019 Pendulum Summit in Dublin, a first for Ireland.

Digital Marketing Services provided

You can view the finished website at www.hijackevents.ie

Contact Us for an in-depth and no-obligation consultation on what exactly we can do for you in Web Design, SEO Services, and Digital Marketing campaigns.

Web Design – School of Food

School of Food Website Design

The background

The School of Food has evolved to become one of the leading providers of chef training in Ireland. Their courses will give you the confidence and skill base to build a career as a chef or to establish your own food business.

Since opening it’s doors, the School of Food has evolved to become one of the leading culinary colleges in Ireland.

Digital Marketing Services provided

You can view the finished website at www.schooloffood.ie

Contact Us for an in-depth and no-obligation consultation on what exactly we can do for you in Web Design, SEO Services, and Digital Marketing campaigns.

Website Design – Drone Pilots

Drone Pilots Website Design

The background

Drone Pilots was established to meet the drone surveying needs of commercial and private clients where the advantage of a drone or UAV is required. Their certified pilots are experienced surveying and construction professionals.

Drone Pilots required a website to feature their wide range of services, which include: Drone Surveying, Drone Land Surveying, Drone Mapping, Drone Photogrammetry, Drone Topographical Surveys, Aerial Photography and more.

Digital Marketing Services provided

You can view the finished website at www.dronesurveying.ie

Contact Us for an in-depth and no-obligation consultation on what exactly we can do for you in Website Design, SEO Services, and Digital Marketing campaigns.

Website Design – Brendan McDaid Golf Academy

website design brendan mcdaid golf

The background

Brendan McDaid is one of Ireland’s leading PGA golf coaches, and a Teaching Professional Partner with Golf Digest Ireland.

He is a former European Tour player himself, and also coached former professional Peter Lawrie to victory on the Tour. He now delivers golf lessons in Dublin and Kildare, and students of all levels enjoy great success.

We built Brendan a website some  years ago, but others then took over its maintenance, and it became ‘clunky’ and non user-friendly. It also lost its number one ranking in Google for the key search term ‘golf lessons Dublin’. Brendan returned to us to ask for a new-look site. He wanted to attract more people, and regain his number one spot.

What we did

First, we carried out online market research, to determine the size of the potential marketplace. We also used our research to identify high-traffic terms that others were not targeting, such as ‘Beginners Golf Lessons’.

We then drew up a page menu structure to optimise the chances of ranking highly for all these terms. Next, our senior copywriter spoke to Brendan in order to create content for all these pages.

We decided on a conversational ‘first person’ tone, as though it was Brendan speaking directly to the website user, just as he would speak to a student during a lesson. We optimised all text for SEO purposes, sourced images and videos, and then moved on to the build itself.

The website design and build

We knew that key to this design would be a crisp and clean look, to set it apart from competitor sites. Our designer opted for a green colour scheme to reflect golf courses. He also laid out all text in a size and format that’s easy to read.

He used images wisely throughout the site, and improved video display too. Meanwhile, there are several strategic Call To Action buttons across the site, which although plentiful in nature, are never intrusive on the user.

Overall, our designer achieved a site that is cleaner, slimmer, faster, more user friendly and more secure than before.

We also added an SSL cert and GDPR compliance features in light of latest developments online. Finally, we got to work in earnest on SEO, to get the site to number 1 for all key terms. We will be continuing this work going forward, with one of our bespoke SEO packages.

Summary – Digital Marketing Services provided


You can view the finished website at www.brendanmcdaidgolf.com

Contact Us for an in-depth and no-obligation consultation on what exactly we can do for you in Website Design, SEO Services, and Digital Marketing campaigns.

Website Design – Kangen Water Machine

website design kangen water machine

The background

Kangen Water is a form of alkaline ionized water whose health and vitality properties have been recognised internationally for decades. Its popularity has grown immensely in recent years, aided by many celebrity endorsements. Consumers can produce Kangen Water at home with Kangen Water Machines – and we built a website for the largest network distributors of machines in Ireland and the UK.

What we did

The fact that Kangen Water Machines have been around for so long was both a positive and negative for us here.

On the plus side, there was a wealth of information about the machines, the benefits of the Kangen Water they produce, and research to back up those claims.

On the other hand, there was also a huge number of other sites for independent distributors. This meant this was a very competitive marketplace.

This meant our task was two-fold:

  1. To convince people who may be dubious about the benefits of Kangen Water that it really is as good as it claims to be.
  2. To convince people who wanted a machine to buy from our client, rather than any other distributor.

We therefore needed a really stand-out website design. We also needed content good enough to make people hit our ‘Book a Demo’ button, rather than going anywhere else.

The website design and build

First, our senior copywriter got to work on creating that content. He took the best of all that material out there, condensed and re-wrote it for SEO purposes, and tailored it according to a menu structure which we carefully planned.

Our senior designer then got to work. He followed client instructions regarding a clean and crisp lay-out, with plentiful ‘Call to Action’ buttons.

He was mindful too of how many other distributors have templated sites. These sites are all identical apart from their contact details. He therefore strove for much better visual impact and functionality, to make our site stand out from the rest.

He achieved this through sourcing and cleverly using high-impact images, and using a completely different colour scheme and lay-out. The result is a website design that almost screams health and vitality from every page.

We then performed initial SEO work throughout the site, to get it ranked in Google. We will be continuing to perform SEO work going forward, through one of our bespoke SEO packages.

Summary – Digital Marketing Services provided


You can view the finished website at www.kangenwatermachine.com

Contact Us for an in-depth and no-obligation consultation on what exactly we can do for you in Website Design, SEO Services, and Digital Marketing campaigns.